Key Takeaways:
- e9digital created a stunning website for Wonderstruck, a podcast on consciousness and spirituality.
- The site combines vibrant design and intuitive functionality to showcase episodes, events, and blogs.
- Wonderstruck’s homepage inspires curiosity and makes exploring its content effortless.
We experience moments that feel larger than life–the birth of a child, a premonition that comes to pass, or an intuition that won’t leave you. These “in-between” moments are what clinical psychologist and Nalanda Institute of Contemplative Science faculty member Elizabeth Rovere explores in her groundbreaking podcast Wonderstruck. It dives deep into questions surrounding consciousness, mysticism, esotericism, transcendence, and spirituality.
Designed for curious minds—such as listeners of Rebel Wisdom, Marianne Williamson, and Russell Brand’s podcasts—Wonderstruck amplifies the often-overlooked spiritual voice in our culture, presenting extraordinary experiences and profound insights. When starting a new podcast, it’s difficult to capture an audience without an online presence. To get one, Wonderstruck reached out to e9digital for a website. After reading about our search engine optimization services, they knew we could expand their reach.
Wonderstruck challenged e9digital to design a website that would do more than host episodes. The site needed to embody the podcast’s mission to explore the ineffable while serving as a hub for Elizabeth Rovere’s speaking engagements, appearances, and content. As a leading expert in her field, she regularly appears in the press. She wanted to use this momentum to gain more podcast followers. To further expand its reach, the platform required a clean design that drives newsletter signups and engages its audience in a thoughtful yet accessible way.
Yellow CTA buttons make users see a beneficial outcome
People associate yellow with warmth and optimism (something many spiritual seekers exude), and it immediately grabs their attention. The creative design for Wonderstruck reflects the podcast’s ethereal and intellectual themes. e9digital incorporated the vibrant yellow from Wonderstruck’s logo as a guiding visual thread, leading spiritual knowledge seekers through the site and inspiring feelings of happiness and joy. Rounded corners and playful typography evoke curiosity, while practical design elements like a prominent yellow “Listen Now” button make navigating the site intuitive.
“When someone sees a picture on another site, they can say, ‘That’s Wonderstruck. I can tell by the blue duotone, the starburst, and the outlines around the images,’” Jordan Harriger, Creative Director | e9digital
With overlapping blue and yellow tones creating an aura of mystery, the visual language distinguishes Wonderstruck from conventional podcasts. Sticky navigation ensures easy access to the entire website, guaranteeing that listeners can always find what they want. With blurred overlapping circles and a strong color palette, the design delivers a thought-provoking experience.
“We want to make sure that someone gets to this landing page and says—okay, I understand what this podcast is about.” Jesse Cohen, Creative Director | e9digital
The homepage features thoughtfully curated sections to captivate visitors and guide them through the Wonderstruck universe. That starts with the hero section: “Taking on the Transformative” tells the curious that they’ve come to the right place and that this podcast explores what’s out there. A play button takes them to the trailer and the final CTA (call to action) link, showing which platforms they can find the podcast.
The rest of the homepage follows e9digital’s best practices for podcasts, giving the inquisitive mind everything they need to discover about the podcast to subscribe. Additionally, it makes it easy for the media to reach out to interview Elizabeth. The homepage includes:
- An episodes section with a clean, dark interface that highlights the latest episode prominently, allowing visitors to dive right into the podcast.
- An about section introduces Elizabeth Rovere with artistic duotone imagery and a cohesive design that blends color and outlines.
- An events section promotes upcoming speaking engagements and symposiums to connect the audience with Rovere’s work.
- The Final CTA encourages visitors to explore all episodes and sign up for the newsletter for updates on new content and events.
Once they reach the end of the page, the reader knows exactly what Wonderstruck is all about. This helps increase engagement and makes spiritual knowledge seekers more likely to download and listen to an episode.
“I really, really love it” – Elizabeth Rovere, Host | Wonderstruck
The Wonderstruck website captures the podcast’s unique essence and enhances its accessibility and impact. The project’s success is a testament to e9digital’s commitment to creating designs that reflect the heart and soul of their clients. Plus, the website is gaining momentum–pageviews are up 192% in the last three months compared to the same three months last year. Search engine optimization takes time to grow, and seeing our efforts pay off is exciting.
If you’re launching a media venture and need a website to grow your subscribers, e9digital is the team for the job. We’ve worked with many big names to help launch their creative works online with professional website design, including Climate Resilience Project and Dr. Judith. Contact us to learn more about how a website can help you grow your podcast today.
