A dashboard on a computer screen shows bar charts of sales data. Below, text explains creating strategies and setting expectations, with icons for related solutions and a "Learn more" button.

Website, SEO, and branding transformation strategy for a SaaS return client

Founded in 2007, UpClear is a global enterprise software company known for its best-in-class revenue management platform for Consumer Goods brands. They first partnered with e9digital in 2016 to build a site that showcased their product strength, award-winning track record, and industry leadership. Four years later, with their business evolving and their brand outgrowing the original site, they returned to us for a full refresh that better reflected who they had become.

Client

UpClear

Industry

Technology

Services

Web Design & Development

Creating a more impactful experience for visitors

While the sitemap stayed mostly intact, we overhauled the design and content to create a cleaner, more consistent, and more impactful experience. Our team:

Reorganized navigation for clarity.
Added modern elements like motion, interactivity, and expanded content modules.
Rewrote key pages with an SEO focus.
Replaced stock photos with conceptual visuals that better support their message.

A webpage displays Revenue Management content, including headers, article preview on forecasting retail sales, and buttons labeled "Request a Demo" and "Contact Us.

Making creative choices to drive clarity

Every choice pushed the brand toward greater “clarity”—an idea baked right into their name and core values of pragmatism and straightforwardness. The updated design and messaging give UpClear a polished, future-ready presence that matches where the company is now and where it’s headed. It also sets them up for long-term growth until the next time they’re ready to evolve again.

A graphic and photos highlight UpClear’s diverse global team and culture, emphasizing teamwork and a variety of nationalities and languages.

A circular diagram showing UpClear BluePlanner’s integration of execution, annual operating planning, and account planning, with descriptions of AOP and account planning functions below.

Two scenic landscape photos of forests, rivers, and mountains with “Environment” tags and a “1% for the Planet” badge. Text reads: Global Giving, Local Impact.

A successful, long-term partnership that drove a ~160% increase in engagement

For any client, having an agency you trust enough to return to is invaluable, especially as your business changes. That existing foundation makes early strategy smoother and speeds up decision-making because both sides already speak the same language. The payoff is huge: the new site has seen an ~158% increase in user engagement.

Let’s discuss how we can collaborate on your site and schedule a meeting with e9digital today.