February 22, 2016

How Much Do Websites Cost?

I just received a phone call and pretty much the first thing this person asked was “How much does a website cost?”

That’s like calling an auto dealer and asking “How much does a vehicle cost?”

Well, do you need a sports car, compact or SUV? Or maybe you need a tractor-trailer?

What other features do you need for your car?

Do you live somewhere with inclement weather? Will 4-wheel drive be required?

Do you travel a lot? How important is gas mileage? Do you need a roof rack?

You get the idea.

There are a million variables that affect how much a website will cost.

So while this person was totally focused on cost, she missed the bigger picture of value.

Think about this…

Is a website too expensive if it costs $50,000 but helps deliver $500,000 in sales?

Is a website too expensive if it costs $5,000 and delivers no sales?

When you are ready to have a conversation on the value of the websites we deliver and what they can do for your business, please give me a call.